Cloaking is when you present different content or URLs to your visitors than you do to the search engines. Along those lines, a "sneaky" redirect is when site owners "embed a link in JavaScript that redirects the user to a different page with the intent to show the user a …

Keyword density is a tireless SEO myth. When it comes to the search optimization element of mobile optimization, there isn't much more to be seen. I worked with a fabulous digital agency on an interesting project last month. There Nocoo some truth to this, but there is certainly a lot …

Google found that 53% of users will abandon a page if it takes more than 3 seconds to load. As a result, a high bounce rate will negatively impact the search ranking of your web page There is no doubt that currently, Google is the reigning search engine that is …

Backlinks are links to your content from other websites, social media posts, and blogs. They are extremely important for SEO as they are, in essence, a vote of confidence in your content. From there, the reader may feel compelled to take further action such as sign up for your newsletter …

Link exchanges, link outreach, blog commenting, forum commenting are all good ways to get high quality backlinks for your site. Getting links from high powered domains with high DA, but not great PA? is still going to help you increase your rank. In this instance, internal linking has not only …

Considering we want to keep the user on our site as long as possible, it would only make sense to offer supplementary content for them once they have consumed the initial piece. In 2015, Google started penalizing websites that were not mobile friendly. I understand that bespoke eye laser surgery …

There are an infinite number of places you could conceivably build backlinks for your website, and the vastness of the task can be paralyzing. But you have to start Google optimization some where. You’re also not likely to get away with posting pointless comments on blogs or social media …

Google gave a few examples of featured snippets that need to be fresh when time goes on. The content on your website must be unique and creative. It has to be relevant to your readers, and not published just for SEO purposes. To create relevant content, research the latest trends …

Google is really focused on evaluating the usefulness of content. Search marketing provides intrusion value. A strong brand image also provides tangible and intangible benefits. I'm not a big fan of manufactured goods. I prefer simple things like a super rocking horse restorer . For example, if you're a fussy eater …

Noise consists of anything that distorts or disrupts a message, including marketing communications. Now, the key to a successful website is less about utilizing keywords and more about relevant content. You will also need to maintain this custom code. I couldn't begin to think I could afford a wonderful new …